AI Isn't Magic: Your Guide to Real-World Implementation

In the fast-paced world of technology, artificial intelligence (AI) has emerged as a game-changer. But with all the buzz surrounding AI, it's easy to get lost in the hype and miss out on its practical applications.

As a software development agency working with cutting-edge technologies, we've seen firsthand how AI is revolutionizing industries. We’ve worked on predicting weights to matching job applicants to creating custom coaches and more, AI is opening up new possibilities that were once unimaginable.

But here's the thing: AI isn't magic.

It's a tool, and like any tool, and its effectiveness depends on how you use it.

Let's break down the AI journey into digestible chunks:

Understanding AI vs. Machine Learning

First things first, let's clear up some jargon. AI and Machine Learning (ML) are often used interchangeably, but they're not quite the same thing.

AI is the broader concept of creating intelligent machines that can mimic human thinking.

ML, on the other hand, is a subset of AI that focuses on systems that can learn and improve from experience without being explicitly programmed.

As ThinkNimble CTO, William Huster, puts it: "AI is any software system, device, or robot that attempts to mimic human or animal intelligence." ML, meanwhile, is "software systems that can program themselves."

The Drivetrain Approach: A Roadmap for AI Success

When it comes to implementing AI in your business, we like Jeremy Howard’s Drivetrain Approach. Initially designed to help build great data products, this has turned out to be an exceptional process for AI products as well (as you’ll read later, AI is 90% data).

This framework provides a clear roadmap for AI implementation:

  1. Define your objective - This is crucial. You need to be crystal clear about what you want to achieve. Vague goals lead to vague results.

  2. Identify your levers - These are the variables you can control to influence your outcome.

  3. Collect data - AI runs on data. The quality and quantity of your data will directly impact your results.

  4. Build your model - This is where the magic happens. Your model will use the data to learn and make predictions or decisions.

The Importance of Clear Objectives

One of the biggest pitfalls we see is businesses jumping into AI without clear objectives.

William emphasizes, "If you get this wrong or you're too fuzzy about it, it's going to be very hard to identify your levers, data, or build a model around it."

A clear objective might be: "Predict horse weight from an image with 95% accuracy."

An unclear objective? "Make our marketing more effective."

See the difference?

Data: The Fuel for Your AI Engine

90% of AI work is data work.

Before you even think about building a model, you need to focus on:

  • Acquiring relevant data

  • Cleaning and formatting your data

  • Preparing labeled datasets for training

Remember, garbage in, garbage out.

The quality of your data will make or break your AI project.

The Cost of AI

One of the most common questions we get is about the cost of AI implementation.

The truth is, it's not a straightforward answer.

AI projects, especially those using large language models, can be expensive to run compared to traditional programming solutions.

However, the leverage you get from using AI might make it worth the cost. It's all about finding the right balance for your specific use case.

AI Development: More Research Than Factory Work

Here's a crucial mindset shift: AI development is a research and development process.

It's an iterative process that involves experimentation, testing, and refinement.

ThinkNimble CEO, Neil Shah puts it, "When you approach software developers with AI questions, you should be planning on acting more like you are hiring a researcher and less like you are hiring a factory worker."

The Future of AI

We're just scratching the surface of what's possible with AI.

As tools and technologies continue to evolve, we expect to see AI becoming faster, cheaper, and more accessible to businesses of all sizes.

The key to success in this AI-driven future?

Stay curious, be willing to experiment, and always keep your business objectives at the forefront.

Are you ready to embark on your AI journey? It's not about having all the answers upfront. It's about asking the right questions and being willing to learn and adapt along the way.


At Think Nimble, we're passionate about helping businesses navigate the exciting world of AI. Whether you're just starting to explore AI possibilities or you're looking to optimize your existing AI systems, we're here to help. Reach out, and let's chat about how AI can transform your business.


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